Promotional material / products update
The use of promotional material/products to advertise business is a well established and successful practice. A quick reminder of a few of the benefits as follows:
- to introduce new products or services
- to generate sales leads
- to open new accounts
- to develop trade show and in-store traffic
- to introduce new sales representatives
- to improve customer relations
- to activate inactive accounts
- to express appreciation and goodwill
- to celebrate special occasions
- to add on to your core advertising plans
Pretty obvious in the main, but always worth considering and perhaps planning ahead for.