Promotional material / products update

The use of promotional material/products to advertise business is a well established and successful practice. A quick reminder of a few of the benefits as follows:

  • to introduce new products or services
  • to generate sales leads
  • to open new accounts
  • to develop trade show and in-store traffic
  • to introduce new sales representatives
  • to improve customer relations
  • to activate inactive accounts
  • to express appreciation and goodwill
  • to celebrate special occasions
  • to add on to your core advertising plans

Pretty obvious in the main, but always worth considering and perhaps planning ahead for.